The Benefits of an Enterprise-Grade Alternative to Google Cloud Print

What is Google Cloud Print and which alternative to Google Cloud Print is best suited for professional use? Read on to learn the benefits of an enterprise-grade cloud printing service.

ezeep: a great cloud printing service and Google Cloud Print Alternative
Whatever the technology, whatever the device, a cloud printing service makes stabile, easy printing possible. However, is there a better alternative to Google Cloud Print on the market?

Printing is a simple act that often only requires one click, yet in truth it is a complex process that continues to deceive both private and professional users.

It’s something that bewilders many, offering no explanation as to why so many feel as if they’re playing the lottery when they hit ‘Print’ from a laptop, smartphone or tablet.

For ordinary private consumers, Google Cloud Print provides a reliable solution to this frustrating issue of printer connectivity.

Solving Consumer Printing Problems: What Is Google Cloud Print?

Some of you out there might be asking: “Wait, what is Google Cloud Print again?”

Well, here is a quick recap: Google Cloud Print, released in 2011, is essentially a consumer-orientated cloud printing service that connects any application to their cloud-enabled home printer.

This frees users from having to download printer drivers, reduces compatibility errors and allows users to share printers easily with friends and family.

Google Cloud Print did a great job of proving how printing problems are easily solved via a cloud-based platform (you can learn how the cloud solves your printing challenges on our blog).

However, although Google Cloud Print is marketed as enterprise-ready, any somewhat larger business, coworking space or educational institution will know that it has never really been a holistic cloud printing service.

How Does Google Cloud Print Fall Short for Professionals?

First things first, Google Cloud Print does a lot of things right.

It is free, relatively easy to use and it is directly built into some printers, meaning printers are available over the internet without needing new hardware or software.

For small groups in particular, it’s better than nothing. Whether it is running around installing printer drivers or fielding calls from angry colleagues, organizations without a print management service tie up scarce IT staff with low-skill “firefighting” jobs and not with tasks where their talents could be better utilized.

Finally, Google Cloud Print opts for the correct approach with a public-cloud-based printing service, which renders print jobs from any device on cloud computing infrastructure and the sends them back down to the target printer in a format the printer understands.

Alternative to Google Cloud Print: This diagram illustrates the market size of the Public Cloud Services industry. It is forecasted to grow from 182.4 billion in 2018 to 331.2 billion by 2022.
Leveraging the cloud is advantageous for many reasons, and awareness of the benefits of professional cloud services has grown at an astonishing rate. As recent figures show, organizations are outsourcing key processes to cloud-based servers in order to reduce their on-premise footprint. Mobile printing is growing too, with workers’ bring-your-own-device trend providing continuous access and mobility.

That all being said, professionals face much more problems that just simply wanting to enable printing to any WiFi printer. Here are some things professionals miss out on with a consumer-grade cloud printing service like Google Cloud Print.

  1. Cost controls. Identify where you may be losing money, any underused or overused printers and check if printing for each printer is being optimized.
  2. The ability to provide printing as a service. Easily offer students and users the ability to print for a fee and manage the service remotely.
  3. Automatic printer assignment based on existing AD privileges. Easily deliver a strong level of control over who has access to which printers based on existing user rights.
  4. Printer restrictions and controls: Restrict expensive printers with costly maintenance to the teams that really need them. Even specific features can be restricted with an enterprise-grade cloud printing service.
  5. A solution for larger groups. Medium-sized businesses, larger coworking spaces and educational institutions have to manage entire printing landscapes and develop functioning printer networks which alone poses a huge task. At the very least, dedicated remote management capabilities with in depth reporting and monitoring is required. A self-help portal to reduce the number of callouts in large groups is also vital.

If inadequate, which alternative to Google Cloud Print on the market can deliver these requirements?

ezeep: A True Enterprise-Grade Alternative to Google Cloud Print

ezeep Cloud-Managed Printing tackles one of the largest, most needless IT pains and cost centers, while being a great alternative to Google Cloud Print for both small and large organizations.

Our Berlin-based tech startup built its reputation as a European standard bearer of mobile printing. We formally introduced our cloud printing service 15 years ago and have been perfecting it ever since.

It’s also our answer to the Managed Print Services industry, which the IDC predicts to reach a $49.9-billion market by 2022.

Alternative to Google Cloud Print: This diagram illustrates the market size of the Managed Print Service industry. It is forecasted to grow from 38.4 billion in 2017 to 49.9 billion by 2022.
The managed print and document services industry, which the IDC predicts to reach a $49.9-billion market by 2022.

Printing problems largely disappear with ezeep. With ezeep print-infrastructure management is effectively outsourced, consolidating disparate, on-site print management tools.

With one-time setup and configuration, users, printers and policies can be managed remotely, eliminating the need for internal IT maintenance and individual driver installation, while providing seamless desktop and mobile printing for users.

All essential features for professionals, like reporting, printer assignment, support and security are comprehensibly covered.

ezeep’s Cloud Printing Service: Try It Now for Free

ezeep was founded in 2011, developing into a disruptive force in the once innovation-free area of mobile printing with service in 12 countries. Based on their original mobile printing platform, ezeep expanded into a cloud printing service before being acquired by ThinPrint, a worldwide leading provider of print management solutions. As a selected Microsoft WVD integration partner, ezeep now delivers printing for the latest innovations like Windows Virtual Desktop. A free trial is available on our website.

Want to learn more about why ezeep is a great alternative to Google Cloud Print? Watch this video demonstrating ezeep’s cloud printing service:

Powered by ThinPrint

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ThinPrint, with 20 years of continuous development and internationally patented technology, is the leading provider of print management software and services for businesses. Its product lines ThinPrint and ezeep deliver unbeatable print performance to over 30,000 companies in any modern workplace scenario.